DTC marketing has trained consumers to expect personalized data-driven marketing based upon their expressed wants and needs. To date, healthcare is bad at this. We can help.
It’s important to carefully consider sticky CTAs for health care consumers at different points in a patient journey. The devil is in the details.
The always-excellent annual survey is available from Geonetric and eHealthcare Strategy & Trends. I highly recommend participating. It is of appropriate length and the resulting insights are extremely valuable.
We know you have choices when it comes to digital marketing acquisition tools, so thank you for trusting us to work with you. With nearly 20 HRAs to choose from, your service line marketing efforts are almost always covered by the tools we have in place.
Health behavior change is a big part of health content marketing and patient nurturing. Are there ways to make health behavior messaging stick better?
As Medicom Health continues to update our systems to comply with HITRUST certifications, you may notice a few things changing in the portal – but no need to worry! Our technical team is working diligently make sure these changes are made as seamlessly as possible.
“Our clients who made the jump to v3 enjoyed a 48% completion rate and an 82% CTA click-thru rate during Heart Month last year.”
We released products & features every 2 weeks (!) throughout 2018, including our v3 assessments and new or improved workflow integration features.
One of main reasons Josh came aboard was because he was impressed with not only the team, but Medicom Health’s software. He loved the product, how easy it was to implement, and how quickly health risk assessments show value.
Hitting the gym. Tracking nutrition. Getting in their Stand minutes on their Apple Watch. ‘Tis the season of resolutions, after all.
As a health system, how do you monetize these healthy efforts? The nature of our business these days is less about acute conditions and more about population health and chronic disease management. We are living longer and want to be healthy enough to enjoy our later years.
To add additional safety to our client-facing systems, Medicom is currently developing a secure 2-factor authentication method for portal logins. Instead of using SMS as a 2-factor option, we will be using Google Authenticator. This free app is easy to set up. Authenticator gives you a 6-digit, time-sensitive code to enter as a second login verification. The codes change every 30 seconds and only you will be able to see the associated code on your approved devices.
We continue to believe that our solutions are most effective as an integral part of a broader digital marketing strategy. To that end, we will also continue to expand our integrations with other workflow technologies and products next year.
Did you know that last year alone, the Consumer Product Safety Commission (CPSC) reported 14,700 injuries related to the holidays? The report also cited the most frequent incidents as falls (41%), lacerations (10%), and back strains (5%).
Updating your v3 URLs is also a crucial part of the pre-new year checklist for your organization. We recommend that our clients update their new v3 URLs to replace their older v2 URLs, to ensure things continue running smoothly through the new year.
Rx Savings Assistant automatically provides all qualified patients with available prescription discount offers (brand name & generics) at the point of care, typically with their discharge notes. This allows the patient to immediately fill their scripts while saving money at the same time.
We are proud to announce our new clinical patient engagement solution, Rx Savings Assistant– a no-cost way to increase medication adherence by saving patients money on their prescriptions.
With the holidays upon us, most people find themselves excited to spend quality time with family and friends. For others, though, this time of year can trigger high levels of stress and anxiety. Anxiety disorders affect more than 40 million adults in the United States, and the additional pressure that comes with holidays can add to the challenges one is already dealing with on a daily basis.
Medicom Health never stops thinking about its clients and that’s why we’ve come out with many new features this year – but we’re not stopping yet. There’s still one more left! Introducing our newest addition to the portal, the Private Health News integration.
We are proud to announce our new clinical patient engagement solution, Rx Savings Assistant. It helps improve medication adherence by enabling patients to save money on their prescriptions. We have partnered with OptimizeRx and others to provide medication savings offers that we automatically embed into the electronic health record (EHR) for qualified patients.
It’s true that sometimes bigger isn’t always better. Software Engineer Craig Zeise proved just that when he joined Medicom.