Today, Medicom Health helps over 600 hospitals engage consumers through our line of health risk assessment solutions. Next up: a more clinically-focused patient engagement solution that tackles the problem of medication adherence.
Affordability is a leading cause of medication non-adherence (not taking medications as prescribed). We believe that if we can save patients money on their prescriptions, many of them will fill prescriptions they normally wouldn’t. Our EMR software module matches patient prescriptions to available pharma company discounts. The result: coupons for qualified medications are automatically included on discharge papers. This means more effortless savings for patients, and greater rewards for the health care systems in charge of caring for them.
Increased medication adherence results in benefits to the patient, the health care provider, the payers, and employers. Everybody wins.
To provide electronic access to hundreds of pharma discounts, we have partnered with OptimizeRx Corp. (NASDAQ:OPRX), a leading provider of digital health messaging for the pharmaceutical industry.
Advantages to Patients
- Convenience – Patient does absolutely nothing
- Immediacy – Instant gratification, with prescription
- Universal access – Every qualified patient is included
The result is more patients getting more discounts at the best time.
Value to Healthcare Systems
- Increased pharmacy revenue – More first-fills on-site
- Decreased costs – Less pharmacist time per patient
- Reduced re-admission rates – Improved adherence
- Higher quality metrics – Better patient satisfaction
This maximizes patient access to prescriptions, yielding significant healthcare system rewards.
Growing up in a family of providers to critical access hospitals, she took note early on of the importance of quality healthcare and proper outreach. From there she went on the work as a marketing manager for a small system in south central Wisconsin, eventually moving into clinic management and liaison work.
In 2014, she shifted gears to the SaaS-vendor side of healthcare and spent years in the CRM space, where she worked remotely doing client work, running trainings, and developing relationships. A good portion of her time is spent face-to-face with clients talking through operational hiccups, ways to best target consumers, appropriate use of budgets and most importantly – how to measure effectiveness of marketing dollars.
Bridget has a B.S. from the University of Wisconsin – Platteville, M.A. in Public Relations from Webster University and an M.A. in Counseling from Lakeland University. She is a member of the American College of Healthcare Executives, Society for Healthcare Strategy & Market Development, and Forum for Healthcare Strategists.
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