How Baptist Health Significantly Increased HRA Completions & Direct Service Line Revenue

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The Baptist Health marketing team increased health risk assessments (HRAs) completions by 15x over 3 years.

Furthermore, they optimized their engagement operations across the organization to capitalize on the completions.

Ultimately they increased direct multi-service line revenue by over $4 million per year!

Topics:

Promotional campaigns and organic traffic
Follow-up plans, nurturing and conversions
Internal system resources to leverage user completions
Addressing unanticipated challenges (internal resistance, etc.)

Medicom Health converts web visits to care visits! Over 1,300 hospitals trust our service line-specific health risk assessments (HRAs) to engage millions of patients each year. Many customization, automation & mar-tech integration options are available and we add new features regularly. All development is by our long-standing, in-house team. Plus, we are HITRUST certified! Contact us today for a quick demo!