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Health Risk AssessmentsOverview

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Why choose our HRAs?

Our flexible online health assessments (HRAs) are popular with hospital marketers
because they truly build a foundation for lasting patient engagement.

What do we mean by "HRA?"

Benefits for Patients

Consumers want quick, convenient, yet personalized online advice about specific health concerns.

Help consumers quickly and easily estimate their personal risk levels, based on well-respected research and established algorithms.

Empower users to explore their risk factors, and understand what they can (and can’t) do about them.

Enable them to conveniently seek treatment at the right point of care for their situation AND your facilities’ resources.

Benefits for Providers

Our robust and flexible platform empowers 1,000+ hospitals to accomplish a multitude of marketing goals.

  • Acquire new patients
  • Grow service lines
  • Increase revenue
  • Collect contact info
  • Garner opt-ins
  • Enhance health awareness
  • Empower CRM nurturing
  • Maximize Facebook
  • Fuel call centers
  • Website conversions
  • Build brand equity
  • Bolster marketing ROI
  • Leverage consumerism
  • Amplify cross-marketing
  • Re-activate patients
  • Health months promos
  • Enable personalization
  • Utilize patient resources
  • Satisfy content demand
  • Generate goodwill
  • Promote wellness

Proven Success

For over 20 years, high-profile health organizations have used our HRAs to engage millions of consumers, save lives and increase revenue.

CONFIGURE

We’ll help configure your HRAs via our Client Portal. We can also help with promotion, including Facebook, etc.

PROMOTE/DEPLOY

Users answer questions, provide contact info, and receive results, including a multi-page report, next steps, & emails.

NURTURE

Incorporate user data into call centers, CRM, etc. to fuel timely and appropriate nurturing that users will appreciate.

See HRA Strategy

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  • HRA Overview
  • HRA Strategy
  • HRA Features
  • Path to Success
  • Available HRAs

To see what the health assessments look like:

Try the HRAs

To see the real power of the HRAs and Management Portal:

Request a Demo

Whether you're a big, medium, or small healthcare organization, this is something that everyone needs to integrate into their marketing strategy.

Christine Priester

Vice President, Marketing

Advocate Health Care

Dedicated to service: Please contact us with questions, comments, requests, etc.
We are growing: Open positions listed here.

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What do we mean by “HRA?”

HRA stands for “Health Risk Assessment.”

At their simplest, HRAs ask health related questions and apply algorithms to calculate results to stratify users into groups.

The most popular type of HRAs are those used by health insurance companies.

They often use clunky, lengthy annual HRAs to quickly gather self-reported health metrics and determine how much you might cost them over time. They are not typically designed to help the individual take concrete action.

Our HRAs are different:

  • They are designed specifically to educate and motivate users about a specific health concern.
  • They have very tailored recommendations for next steps which can be edited in the Admin Portal.
  • They are designed to be used on a mobile device– quickly and conveniently.

We believe if you make it easy for users to educate and motivate themselves, they will willingly opt-in to your messaging. 

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Make sure to also visit our features for you and features for your users page in order to see the real power that our HRAs can provide you and your organization. Acquiring new patients has never been easier.