How Baptist Health Significantly Increased HRA Completions & Direct Service Line Revenue

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The Baptist Health marketing team increased health risk assessments (HRAs) completions by 15x over 3 years.

Furthermore, they optimized their engagement operations across the organization to capitalize on the completions.

Ultimately they increased direct multi-service line revenue by over $4 million per year!

Topics:

  • Promotional campaigns and organic traffic
  • Follow-up plans, nurturing and conversions
  • Internal system resources to leverage user completions
  • Addressing unanticipated challenges (internal resistance, etc.)
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Medicom Health converts web visits to care visits! Over 1,300 hospitals trust our service line-specific health risk assessments (HRAs) to engage millions of patients each year. Many customization, automation & mar-tech integration options are available and we add new features regularly. All development is by our long-standing, in-house team. Plus, we are HITRUST certified! Contact us today for a quick demo!

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