Email and SMS are powerful tools to drive initial patient engagement. But they are especially potent at nurturing prospects who’ve demonstrated interest in specific health topics – for example, completing a health risk assessment (HRA).

HRA completions often end in care appointments, but even if they don’t, users have demonstrated intent, provided data for future outreach and opted-in for further communication.

Join Ashmer as he shares how to make the most of user investment to drive consumer acquisition via personalized SMS & email the way the big DTC brands do.