• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Medicom Health HomepageMedicom Health

Contact Us
  • Health Risk Assessments
  • Company
  • Support
    • HRA Management Portal
    • HRA Support Articles
    • Contact Support

Blog & News

  • Overview
  • Case Studies
  • Blog & News
  • Events & Webinars
  • Support Articles

Health Awareness:

Transform Web Visits into Patient Care: Leveraging Assessments for Chiropractic Health Month

August 28, 2023 Tiffany Richards Category: BlogTags: Health Awareness Month, health month

Transform Web Visits into Patient Care: Leveraging Assessments for Chiropractic Health Month

National Chiropractic Health Month (NCHM) is an excellent opportunity for healthcare marketers to promote their hospital’s orthopedic services and attract new patients. To make the most of this event, it’s crucial to create compelling call-to-actions for your search engine marketing (SEM) and social media campaigns. In this blog post, we’ll discuss how to develop effective CTAs and explore the potential of Back & Neck Pain Assessments and Knee & Hip Assessments as powerful tools to bring in additional patients.

What We Offer for Chiropractic Awareness Month

If you are looking for an effective call-to-action for your Chiropractic Health Awareness campaigns, including SEM and social campaigns, consider our HRAs as a possibility. HRAs enable users to conveniently seek treatment at the right point of care for their situation AND your facilities’ resources. Offering assessments, for things like back & neck pain or knee & hip pain can effectively engage potential patients and encourage them to seek care at your facility. These assessments can help users identify their risk factors for pain and discomfort, provide personalized recommendations for orthopedic care based on the results, and encourage users to schedule appointments with your organization.

Leverage Assessments to Attract New Patients

Like we mentioned above, to maximize the impact of your assessments, incorporate them into your SEM and social media campaigns. Use targeted keywords related to chiropractic care, back and neck pain, and knee and hip pain in your SEM ads. Share engaging content on social media that highlights the benefits of taking these assessments and how they can lead to improved health. Include eye-catching visuals and testimonials from satisfied patients to build trust and credibility.

Bonus Tip: Cross-market your HRAs

Start promoting your HRAs to those already taking advantage of your HRAs. There is a very good chance they are curious about other health issues affecting them or their loved ones. This function works as a great advantage for consumers to gain awareness of the different services your health system provides. They also get exposed to other service line CTAs and are added to additional email campaigns that piqued their interest.

We’re Here to Help

By crafting compelling CTAs and leveraging the power of Back & Neck Pain Assessments and Knee & Hip Assessments, healthcare marketers can create successful National Chiropractic Health Month campaigns that attract new patients and promote the benefits of chiropractic care.

If the Back & Neck or Knee & Hip HRA is not in use for your health system, consider the community benefit of such a tool. These HRAs can be up and running on site in as little as a day. Now is the time to lock in pricing with our special discount offer!

We’re here to help you during National Chiropractic Health Month and beyond. Please feel free to contact us with questions, concerns, or comments.

What else is happening in October?

National Chiropractic Health Month isn’t the only thing happening in October. Check out our calendar to find out what other opportunities you can promote in October and year round.

View Calendar

Interested in converting more traffic during
National Chiropractic Health Month?

Connect with a representative to learn more about our special offers.
* Limited to major service lines, and a maximum of $2k/month for up to 3 months.


* required field

Tiffany Richards

Marketing Specialist

More by Tiffany Richards

Primary Sidebar

  • HRA Overview
  • HRA Strategy
  • HRA Features
  • Path to Success
  • Available HRAs

To see what the health assessments look like:

Try the HRAs

To see the real power of the HRAs and Management Portal:

Request a Demo

Download PDF

Whether you're a big, medium, or small healthcare organization, this is something that everyone needs to integrate into their marketing strategy.

Christine Priester

Vice President, Marketing

Advocate Health Care

Special pricing offer! Discounts are available on new HRAs purchased for health month promotions. Contact us to learn more.

Footer

Company Posts

Reminder about HRA Data Security
Eruptr Privacy DefenderEruptr Privacy Defender – New HIPAA-Compliant Ad Tracking for Google & Meta
We’ll be at NESHCo 2023 in Boston!
Eruptr, HealthAware and Medicom Health Join Unlock Health

HRA Posts

Clearing the Air: The Transformative Impact of Lung Cancer Screening
Staff Spotlight – Danelle Smit – Senior Account Manager, Eruptr
Diabetes Awareness Month, Don’t Sugarcoat It!
Transform Web Visits into Patient Care: Leveraging Assessments for Chiropractic Health Month

HRA Case Studies

henrey-ford-200-02How Facebook Campaigns Supercharge Health Risk Assessments
How Banner Health’s HRAs Drove Patient Engagement & Service Line Revenue
How Baptist Health Increased HRA Completions & Service Line Revenue
completion rates Heart Health HRA – Improved Global Completion Rates

Medicom Health LLC

Get Directions
(800) 971-0785
  • Email
  • Facebook
  • LinkedIn
  • Twitter
Return to Top

Copyright © 2025 · Medicom Health LLC – View Privacy Policy

Thank you for your interest.

If you have any questions, please email
sales@medicomhealth.com.

Thank you for your interest.

A link to the PDF will be sent to your email address shortly.

If you have any questions, please email
sales@medicomhealth.com.

Cost

We are waving our 1-time fee for new customers for a limited time.
We typically charge $25k to health systems for a 3-yr. service period.

Rx Savings Assistant® has no ongoing costs for providers.
Pharma manufacturers fund the discounts. We receive a small commission for each discount used. There is no impact on pharmacy profit margins.

Health systems do shoulder the cost of the IT implementation.
This includes paying for any additional EHR data feeds if necessary.