If you’re like most marketers who use Google Analytics, you use the basic graphs and never dig much deeper. Join Jeff Sauer, Google Analytics trainer, and renowned speaker, as he explains useful elements that are just waiting for you to use.
- How to get the most out of Google’s attribution modeling tool.
- Latest ways to use Google’s tag manager and deep-linking for better ROI.
- How Google’s benchmarking tool can keep you ahead of trends and provide better reporting to demonstrate MROI.