Today’s online consumers use search to actively seek solutions for problems, including health concerns. They expect quick, clear options via many channels. If you can’t provide them, someone else will. Join us to hear Carrie Liken of Yext share tips for shifting from push marketing to intent marketing.
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New Chris Bevolo Book Preview: The Gospel of Growth
For marketers to establish themselves as true leaders at their health systems, they need to move beyond a preoccupation with tactics and concentrate focus on the ultimate goal– growth. Join co-author Chris Bevolo in a preview of his forthcoming book: The Gospel of Growth.
Read MoreNational Health Observance:
November is Bladder Health Month
Our new Bladder Control Assessment can help promote Bladder Health Month in November. Let consumers to explore a sensitive health concern privately.
Read MoreHealth Awareness Month:
‘Tis the Season for Weight Management: They’re Listening – What Are You Saying?
Hitting the gym. Tracking nutrition. Getting in their Stand minutes on their Apple Watch. ‘Tis the season of resolutions, after all.
As a health system, how do you monetize these healthy efforts? The nature of our business these days is less about acute conditions and more about population health and chronic disease management. We are living longer and want to be healthy enough to enjoy our later years.
News:
Highest ROI – Our HRAs Win This Comparison
Our HRAs had the highest ROI in this comparison of normalized case studies in this analysis of common healthcare marketing tactics.
Read MoreSample Promotion:
Hospital Marketing Saves Lives – Video Testimonial
Hey, hospital marketers! Stop every once in a while and remind yourselves that your work saves lives!
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