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Tag: content marketing

Recording:

Content Strategies That Maximize ROI from Health Risk Assessments

Content Strategies That Maximize ROI from Health Risk Assessments

Tips, Tricks & Best Practices for Optimizing Online HRAs in Your Marketing Stack

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Recording:

Leaky Patient Acquisition Funnel? Five Ways to Stop Prospects from Ghosting You

Leaky Patient Acquisition Funnel? Five Ways to Stop Prospects from Ghosting You

Tips & Tricks for Health Systems to Convert More Online Interactions into Care Visits & Revenue

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Recording:

Content is King! Why Health Providers Should Send More Targeted Content Emails

Content is King! Why Health Providers Should Send More Targeted Content Emails

Ways You Can Personalize Email Outreach Effectively Without Worrying About PHI

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Recording:

Reboot Your Patient Revenue Funnel! (Part 3 of 3)

Reboot Your Patient Revenue Funnel! (Part 3 of 3)

PART 3 of 3: Creating a Conversion Path from Engagement to Encounter

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Recording:

Reboot Your Patient Revenue Funnel! (Part 2 of 3)

Reboot Your Patient Revenue Funnel! (Part 2 of 3)

PART 2 of 3 – EVALUATION Stage Strategies: How to Guide Decisions & Grow Volume for 2021

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Recording:

Make Your Hospital Content Stand Out During (and After) COVID-19

Make Your Hospital Content Stand Out During (and After) COVID-19

Set Your Health System Apart with Content that Calms and Clarifies

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Recording:

Forced Evolution: How COVID-19 Changed Content Marketing

Forced Evolution: How COVID-19 Changed Content Marketing

Why Health System Marketers Must Expand & Evolve Their Content Strategy

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Tips & Support:

How Evergreen Content Can Make Your Job Easier

How Evergreen Content Can Make Your Job Easier

It’s impossible to write separate content for all channels, so the key is to create content to be shared. Once you’ve created evergreen content, there are no limits to how long or how much you can promote it. And finally, pull your HRAs into all content where applicable.

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With the first deployment of the Heart Health Profiler, I knew proving ROI was going to be important. Calculating ROI in the healthcare industry has its challenges, especially when working with multi-channel campaigns. Regardless, I was able to prove significant ROI for our Medicom Health Heart Health Risk Assessment in just 2 months.

Janyer Dominguez

Health System Marketing Director

Special pricing offer! Discounts are available on new HRAs purchased for health month promotions. Contact us to learn more.

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Company Posts

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HRA Posts

Clearing the Air: The Transformative Impact of Lung Cancer Screening
Staff Spotlight – Danelle Smit – Senior Account Manager, Eruptr
Diabetes Awareness Month, Don’t Sugarcoat It!
Transform Web Visits into Patient Care: Leveraging Assessments for Chiropractic Health Month

HRA Case Studies

henrey-ford-200-02How Facebook Campaigns Supercharge Health Risk Assessments
How Banner Health’s HRAs Drove Patient Engagement & Service Line Revenue
How Baptist Health Increased HRA Completions & Service Line Revenue
completion rates Heart Health HRA – Improved Global Completion Rates

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We are waving our 1-time fee for new customers for a limited time.
We typically charge $25k to health systems for a 3-yr. service period.

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