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Tag: geonetric

Recording:

Staying Competitive in a Changing Care Landscape

Staying Competitive in a Changing Care Landscape

2022 Consumer Health Survey Results: Staying Competitive in a Changing Care Landscape: Key Consumer Insights for Healthcare Marketing

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Recording:

2021 Healthcare Digital Marketing Trends Survey Results

2021 Healthcare Digital Marketing Trends Survey Results

Key Takeaways & Insights for Hospital Marketers

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Recording:

2020 Healthcare Digital Marketing Trends Survey Results

2020 Healthcare Digital Marketing Trends Survey Results

Key Takeaways & Insights for Hospital Marketers

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Recording:

From Crisis Communication to Service Line Marketing

From Crisis Communication to Service Line Marketing

How Health System Marketers Can Quickly Shift from Crisis to Recovery

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Tips & Support:

How HRAs Leverage Website Investment & Bolster Marketing ROI

How HRAs Leverage Website Investment & Bolster Marketing ROI

The end of the year is the ideal time to review marketing spend mix and resulting marketing ROI. Find out what the reserach shows about the use of HRAs.

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Recording:

2019 Healthcare Digital Marketing Trends Survey Results

2019 Healthcare Digital Marketing Trends Survey Results

The annual results are available from this respected survey by Geonetric & eHealthcare Strategy & Trends.

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Recording:

Webinar: 2018 Healthcare Digital Marketing Trends

Webinar: 2018 Healthcare Digital Marketing Trends

Ben Dillon, chief strategy officer at Geonetric, shared key takeaways and insights from their popular 2018 Healthcare Digital Marketing Trends Survey.

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With the first deployment of the Heart Health Profiler, I knew proving ROI was going to be important. Calculating ROI in the healthcare industry has its challenges, especially when working with multi-channel campaigns. Regardless, I was able to prove significant ROI for our Medicom Health Heart Health Risk Assessment in just 2 months.

Janyer Dominguez

Health System Marketing Director

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Company Posts

Reminder about HRA Data Security
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We’ll be at NESHCo 2023 in Boston!
Eruptr, HealthAware and Medicom Health Join Unlock Health

HRA Posts

Clearing the Air: The Transformative Impact of Lung Cancer Screening
Staff Spotlight – Danelle Smit – Senior Account Manager, Eruptr
Diabetes Awareness Month, Don’t Sugarcoat It!
Transform Web Visits into Patient Care: Leveraging Assessments for Chiropractic Health Month

HRA Case Studies

henrey-ford-200-02How Facebook Campaigns Supercharge Health Risk Assessments
How Banner Health’s HRAs Drove Patient Engagement & Service Line Revenue
How Baptist Health Increased HRA Completions & Service Line Revenue
completion rates Heart Health HRA – Improved Global Completion Rates

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