It’s important to carefully consider sticky CTAs (calls to action) for health care consumers at different points in a patient journey. As usual, the devil is in the details.
Our own Bridget Thomas, director of client success at Medicom Health, contributed to a great new article with Elicia Newcom Gregory, director of marketing for Norton Healthcare.
(BTW our HRAs give you all kinds of power to segment and track CTAs and tools to make them stick.)
Check it out on StrategicHCMarketing.com.
Tony Huth
Co-founder at Medicom Health
Tony Huth is a Co-founder of Medicom Health. For 20+ years, he has developed consumer-facing software tools to help influential health organizations inspire individuals to address their health concerns.
Latest posts by Tony Huth (see all)
- We Are Seeking Reviews & Testimonials - March 12, 2019
- Great Resource: 2018 Webinar Videos - March 10, 2019
- Tips & Tricks:Short Attention Spans: Less Text, Please! - March 4, 2019