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Medicom Health Turns 17!

August 2, 2017 Tony Huth Category: BlogTags: patient engagement, Medicom Health

Medicom Health Turns 17!

Barb Goergen and I started Medicom Digital 17 years ago yesterday. We wanted to follow our dream of creating the best custom health software for pharmaceutical companies and national medical associations.

Over time, we pivoted away from custom solutions, finding the legal and regulatory constraints prohibitive to doing our best work. Instead our team focused on perfecting a product platform for white labeled health assessments and related tools for hospitals. In the transition we became Medicom Health and have never looked back.

 

Medicom History

Furthermore, we have been able to leverage the years our team spent honing dev skills and content expertise. The hundreds of custom products we developed for some of the most scrutinized clients on the planet (big pharma) were great practice. Most projects were health risk assessments or symptom assessors, so the experience was a 1:1 transfer. Helping to educate and motivate patients to connect with health care is what we have been doing all along, but it has been significantly more rewarding to work directly with hospitals.

 

Accomplishments

I think one of my proudest moments was when I saw this video testimonial from a woman who completed our Heart Health Assessment and met with her doctor about the results. That appointment probably saved her life. I love that. Everybody wins. She wins, her health team wins, the hospital marketers win, and so do we. That feels pretty great.

 

New Goals

As a result of these types of successes, we have been able to raise the bar on our dreams. We have always been confident in the motivational and educational power of HRAs. But for the first time, we can see how partnerships and enterprise-level clients can allow us to reach enough healthcare consumers to actually make a real impact. Woa. Think about that.

 

The Future

Finally, many thanks go out to our families, co-workers, mentors, investors, customers, partners, and role models for the years of support. It’s been a heckuva ride. In some ways, I think we have our best work yet to come.

We are incredibly excited to continue building on what we have already accomplished. Hang on, world.

 

Tony Huth

CEO/Co-founder

Tony Huth is Chief Executive Officer and co-founder of Medicom Health. For over 25 years he has developed award-winning software tools to help influential health organizations inspire and empower individuals to address their health concerns.

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The response has been excellent. We have had 151 run-throughs, 40 emails and 7 physician referrals. If one of the referrals gets referred for a mid-major cardiac procedure, the app has paid for itself three-fold. The tool is working like a charm and my predictions have been right on thus far!

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