Sample Promotion:
Gundersen Health System
Gundersen Health mostly uses their risk profilers as a call-to-action for individual service lines, but they also do overall community health awareness campaigns.
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Wake Forest Baptist Health
Wake Forest embeds links to its profilers in their email newsletters. Watch for the boxed links in this abbreviated sample.
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Sentara Healthcare
How Young is Your Heart Promotional Video For Heart Month in February of 2014, Sentara Healthcare promoted the Heart Health Profiler, which can be seen below. This video was created as part of Sentara Healthcare’s “28 days of Heart” campaign with a call-to-action to the viewer to visit MyHeartAge.info, the micro-site for their EVALIA® Heart […]
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Advocate Health Care
Advocate Health Care launched their Heart Health Profiler in January of 2014. In coordination with the Heart Health Profiler, Advocate cardiologists worked together to offer an appointment within 24 hours if consumers tested high for risk of heart disease. As part of their marketing campaign, Advocate Health Care created two television commercial spots which aired […]
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MidMichigan Health
MidMichigan Health launched a comprehensive campaign to promote their 7 health risk assessments. The “More Life. More Health” and campaign focuses on getting more out of life by knowing facts about your health. The call to action is to take the 5-minute health assessments as the first step towards a healthier future and drives them to […]
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Webinar: Embracing Personalized Marketing
Traditionally, healthcare marketing has consisted of one-to-many advertising. A billboard or bus wrapper is designed to reach as many people as possible in the hopes a small percentage will need your services. However, with today’s information overload, the way to grab attention is one-to-few advertising.
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Depression Assessment
Screen patients for depressive symptoms and their impact on daily life.
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