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Sample Promotions

Sample Promotion:TriStar Health

September 20, 2017 / Tony Huth / Uncategorized
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TriStar Health is on a mission to raise awareness about the signs and symptoms of heart disease with their creative Young at Heart video series. The video series is designed to get people to take a step back and ask themselves….what is my heart’s age and am I making the right health decisions when seconds count?

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Sample Promotion:MidMichigan Health

September 20, 2017 / Tony Huth / Uncategorized
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MidMichigan Health launched a comprehensive campaign to promote their 7 EVALIA Personal Health Profilers. The “More Life. More Health” and campaign focuses on getting more out of life by knowing facts about your health.

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What do we mean by “HRA?”

HRA stands for “Health Risk Assessment.”

At their simplest, HRAs ask health related questions and apply algorithms to calculate results to stratify users into groups.

The most popular type of HRAs are those used by health insurance companies.

They often use clunky, lengthy annual HRAs to quickly gather self-reported health metrics and determine how much you might cost them over time. They are not typically designed to help the individual take concrete action.

Our HRAs are different:

  • They are designed specifically to educate and motivate users about a specific health concern.
  • They have very tailored recommendations for next steps which can be edited in the Admin Portal.
  • They are designed to be used on a mobile device– quickly and conveniently.

We believe if you make it easy for users to educate and motivate themselves, they will willingly opt-in to your messaging.