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Tag: consumerism

Recording:

Exploring Digital Savvy Healthcare Consumerism

Exploring Digital Savvy Healthcare Consumerism

How Health Systems Can Leverage Data & Digital Experiences to Meet Post-Pandemic Consumer Needs

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Recording:

Embrace Consumerism: Building a Post-Health System Brand

Embrace Consumerism: Building a Post-Health System Brand

How COVID, Consumerism & Competition Require Health Systems To Rethink Marketing Strategy

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Tips & Tricks:

Short Attention Spans: Less Text, Please!

Short Attention Spans: Less Text, Please!

Respect the short attention spans of today’s online audiences, especially when customizing content in your Medicom Health assessments (HRAs).

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News:

3 Take-aways for Thought Leadership at Joe Public 2019

3 Take-aways for Thought Leadership at Joe Public 2019

The small group setting for the 2019 Joe Public retreat for thought leadership fosters conversations around best practices & marketing innovation.

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Support Topic: HRA Promotions

Promoting Health Assessments With SMS-Based Campaigns

Promoting Health Assessments With SMS-Based Campaigns

Using SMS-Based Strategies to drive HRA Engagement Ever wonder how to track the engagement your billboards, posters, radios ads, etc. are generating? It’s a challenging problem to tackle, but an HRA is a great way to do it! Medicom clients have found that by using our source tracking tags, google analytics, and more, they’re able […]

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2018: A Year of Continued Disruption

2018: A Year of Continued Disruption

2018 will be a year of continued disruption in healthcare marketing.

The leaders will be the health systems that take a “consumer-centric” approach to engagement–those that include tele-health, online coaching, symptom and risk assessments, and online appointments delivered in a “mobile-first” manner will win the day.

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Cross-market Using Self-reported Comorbidities

Cross-market Using Self-reported Comorbidities

Comorbidities identified by our Heart Health assessment can extend engagements (cross-market) with health care consumers beyond the primary results.

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Is Healthcare Ready for Consumerism?

Is Healthcare Ready for Consumerism?

Insights into consumer behaviors, needs, and expectations are the foundation of building consumer-centric strategy and tactics.

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Healthcare Marketer Interview: Rob Birgfeld, AVP, Chief Digital Marketing Officer at Inova

Healthcare Marketer Interview: Rob Birgfeld, AVP, Chief Digital Marketing Officer at Inova

Healthcare marketers are contending with an evolving industry landscape that not only involves new programs and regulations to abide, but also new consumer expectations.

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7 Tips To Deliver A Consumer-Centric Website Experience

7 Tips To Deliver A Consumer-Centric Website Experience

To successfully deliver a consumer-centric experience, your online presence needs to be where consumers can go to learn, engage, and easily transact their healthcare. Here are some tips on delivering a meaningful online experience.

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The response has been excellent. We have had 151 run-throughs, 40 emails and 7 physician referrals. If one of the referrals gets referred for a mid-major cardiac procedure, the app has paid for itself three-fold. The tool is working like a charm and my predictions have been right on thus far!

E-marketing Manager

Mount Sinai Medical Center, Miami

Special pricing offer! Eruptr’s optimized search promotions supercharge Medicom Health HRA traffic & completions. Contact us to learn more.

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Company Articles

Now Hiring: Director of Client DevelopmentDirector of Client Development (Sales)
Video Spotlight: Embrace Consumerism: Building a Post-Health System Brand (Chris Bevolo from Revive)
Milestone: 2 million health risk assessment (HRA) completions! 
Eruptr Named Google Premier Partner 6th Straight Year

HRA Articles

2022 webinar schedule Guest Webinar Schedule for 2022
maximize ROI6 Quick Tips to Maximize ROI from Your HRAs
Discount Offer on Eruptr Campaigns for Medicom Health HRAs
27th Annual Healthcare Marketing & Physician Strategies Summit

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