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Tag: consumerism

Recording:

Exploring Digital Savvy Healthcare Consumerism

Exploring Digital Savvy Healthcare Consumerism

How Health Systems Can Leverage Data & Digital Experiences to Meet Post-Pandemic Consumer Needs

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Recording:

Embrace Consumerism: Building a Post-Health System Brand

Embrace Consumerism: Building a Post-Health System Brand

How COVID, Consumerism & Competition Require Health Systems To Rethink Marketing Strategy

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Tips & Tricks:

Short Attention Spans: Less Text, Please!

Short Attention Spans: Less Text, Please!

Respect the short attention spans of today’s online audiences, especially when customizing content in your Medicom Health assessments (HRAs).

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News:

3 Take-aways for Thought Leadership at Joe Public 2019

3 Take-aways for Thought Leadership at Joe Public 2019

The small group setting for the 2019 Joe Public retreat for thought leadership fosters conversations around best practices & marketing innovation.

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Support Topic: HRA Promotions

Promoting Health Assessments With SMS-Based Campaigns

Promoting Health Assessments With SMS-Based Campaigns

Using SMS-Based Strategies to drive HRA Engagement Ever wonder how to track the engagement your billboards, posters, radios ads, etc. are generating? It’s a challenging problem to tackle, but an HRA is a great way to do it! Medicom clients have found that by using our source tracking tags, google analytics, and more, they’re able […]

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2018: A Year of Continued Disruption

2018: A Year of Continued Disruption

2018 will be a year of continued disruption in healthcare marketing.

The leaders will be the health systems that take a “consumer-centric” approach to engagement–those that include tele-health, online coaching, symptom and risk assessments, and online appointments delivered in a “mobile-first” manner will win the day.

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Cross-market Using Self-reported Comorbidities

Cross-market Using Self-reported Comorbidities

Comorbidities identified by our Heart Health assessment can extend engagements (cross-market) with health care consumers beyond the primary results.

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Is Healthcare Ready for Consumerism?

Is Healthcare Ready for Consumerism?

Insights into consumer behaviors, needs, and expectations are the foundation of building consumer-centric strategy and tactics.

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With the first deployment of the Heart Health Profiler, I knew proving ROI was going to be important. Calculating ROI in the healthcare industry has its challenges, especially when working with multi-channel campaigns. Regardless, I was able to prove significant ROI for our Medicom Health Heart Health Risk Assessment in just 2 months.

Janyer Dominguez

Health System Marketing Director

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Company Posts

SHSMD22 Preview: Setting the Bar with Health Risk Assessment Performance
Meta Pixel Potential Issue (Facebook Tracking)
Discount Offer on Eruptr Campaigns for Medicom Health HRAs
Video Spotlight: Embrace Consumerism: Building a Post-Health System Brand (Chris Bevolo from Revive)

HRA Posts

hra client showcaseWe Want to Showcase Your HRA Success!
Ten (Stupid) Reasons You May Lose New Patients And How to Easily Prevent It!
Colorectal Month 3 tipsColorectal Cancer Marketing: Three Tips for March
Health Risk Assessments (HRAs) as Lead Magnets

HRA Case Studies

henrey-ford-200-02How Facebook Campaigns Supercharge Health Risk Assessments
How Banner Health’s HRAs Drove Patient Engagement & Service Line Revenue
How Baptist Health Increased HRA Completions & Service Line Revenue
completion rates Heart Health HRA – Improved Global Completion Rates

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Cost

We are waving our 1-time fee for new customers for a limited time.
We typically charge $25k to health systems for a 3-yr. service period.

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This includes paying for any additional EHR data feeds if necessary.

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