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Tag: COVID-19

Recording:

Post-COVID-19: Prepping for Pent-Up Patient Demand

Post-COVID-19: Prepping for Pent-Up Patient Demand

Webinar Recording: Strategies for Health System Marketers to Plan Now for Post-Pandemic Backlogs & Workflows

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Health Awareness:

Dealing With Alcohol Dependency During The Pandemic

Dealing With Alcohol Dependency During The Pandemic

Alcohol Awareness Month is a good time for hospital marketers to promote the idea of being mindful about one’s alcohol use and provide steps to determine whether or not alcohol use is an issue. If someone does have an alcohol issue, what should they do next? What tools do you, as a hospital system, have to offer? Is there someone they can talk to?

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Tips & Support:

Two New Goals for Service Line Marketing During COVID-19

Two New Goals for Service Line Marketing During COVID-19

Obviously, service line marketing during COVID-19 has had to change. Here are two new goals that health system marketers should prioritize.

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COVID-19 Outreach:

Simple Steps: High-risk COVID-19 Messaging 

Simple Steps: High-risk COVID-19 Messaging 

Many high-risk COVID-19 patients don’t know what to do or who to trust. It’s important that local health systems deliver accurate and timely messaging to help them feel safe AND stay safe.

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Health System Marketers Should Prioritize Mental Health Outreach During COVID-19

Health System Marketers Should Prioritize Mental Health Outreach During COVID-19

It’s the right time to for health system marketers to emphasize mental health outreach, because of several unique byproducts of the COVID-19 epidemic.

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Recording:

Intent Marketing for COV19: Optimize Hospital Website Use

Intent Marketing for COV19: Optimize Hospital Website Use

Today’s online consumers use search to actively seek solutions for problems, including health concerns. They expect quick, clear options via many channels. If you can’t provide them, someone else will. Join us to hear Carrie Liken of Yext share tips for shifting from push marketing to intent marketing.

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Health Awareness:

Are You At Low-Risk for COVID-19? The Answer May Surprise You.

Are You At Low-Risk for COVID-19? The Answer May Surprise You.

Many people believe they are at low-risk for COVID-19 simply because they are unaware of pre-existing health conditions that put them at higher risk.

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