The annual results are available from this respected survey by Geonetric & eHealthcare Strategy & Trends.
Presented by Ben Dillon, Chief Strategy Officer, Geonetric
For most of us, going online is an important way to connect with others, shop, get news and search for information. A Pew Research Center survey found that 87 percent of Americans use the internet and of those, 72 percent have looked for health information in the past year. Optimizing your digital strategies will increase brand […]digital strategy, increase revenue, mobile, patient acquisition
From the beginning, Instagram was destined to be part of every healthcare organization’s digital strategy. In fact, it had 1 million users just two months after its launch and kept growing ever since. Instagram has continually made improvements by adding features and new photo effects, resulting in more than 89.4 million Americans who log into […]digital strategy, healthcare marketing
At their simplest, HRAs ask health related questions and apply algorithms to calculate results to stratify users into groups.
They often use clunky, lengthy annual HRAs to quickly gather self-reported health metrics and determine how much you might cost them over time. They are not typically designed to help the individual take concrete action.
We believe if you make it easy for users to educate and motivate themselves, they will willingly opt-in to your messaging.