Today, healthcare consumers are highly influenced by online ratings when selecting their providers. Therefore, online reputation management is critical, but can seem like an overwhelming task. Stop worrying! Join us to learn what you need to include in your reputation management program, and how to start immediately.
Presented by Aaron Clifford, SVP of Marketing at Binary Fountain.
binary fountain, hospital marketing, reputation management
6 Trends To Watch A May 2015 survey of marketing professionals found that 92% strongly agree or agree that social media is important to their business. And, it’s been reported roughly 73 percent of all Americans have at least one social media profile – up from 48 percent just five years ago. No longer considered […]
Facebook, hospital marketing, periscope, Pinterest, social media, Twitter
In American men, prostate cancer is the second most commonly diagnosed cancer and the second-leading cause of cancer deaths. The American Cancer Society estimates that about 233,000 new cases of prostate cancer will be diagnosed in 2014, and almost 30,000 American men will die from the disease. About 1 man in 7 will be diagnosed […]
Health Risk Assessment, hospital marketing, Men's health, Prostate Cancer Awareness Month, Prostate Cancer Risk
As population and community health programs become an integral component in healthcare marketing, it’s important not only to have valuable online content, but also the search engine optimization (SEO) strategy to make your website easier to find. With changes in search engine algorithms your website needs to be the best in class and offer the best user […]
hospital, hospital marketing, search, seo
Change your mindset and differentiate your organization from the competition. What are you doing to make your organization matter to consumers?
hospital marketing
CVS MinuteClinic recently announced that it has surpassed 20 million patient visits since opening the nation’s first store-based clinic in 2000. And with a heightened emphasis on population health as a result of the Affordable Care Act, MinuteClinic’s position in the market will most likely increase. As a matter of fact, by 2017, they project […]
brand, branding, healthcare marketing, hospital, hospital marketing, marketing
This past week I attended one of the largest hospital marketing conferences in the country, the Society for Healthcare Strategy and Market Development (SHSMD) Annual Conference, held in Phoenix, AZ. These events always offer many networking and learning opportunities, and SHSMD was no exception. Through the individual sessions and presentations some new online marketing trends became apparent. It was […]
annual conference, business, community health, conferences, hospital marketing, hospital websites, hospitals, market development, new trends, shsmd, social media, wellness
I recently had the opportunity to attend the 16th Annual National Summit on Healthcare Marketing Strategies in Orlando, FL., March 27-29. The conference came at an exciting time for Medicom Health Interactive, following the launch of our licensed online product, the Heart Health Profiler. Everyone who accessed the application at the summit liked how easy it was to […]
healthcare marketing, healthcare marketing strategy, heart health, hospital marketing, hospitals, marketing, mhi
As a marketer, I always want to know about the latest great idea being used to successfully push a message and persuade the recipient of that message to take action. Everything from guerrilla marketing tactics, to big time television campaigns, to finding the right online balance for building relationships. It’s all incredibly fascinating to people like me. […]
building relationship, health care, hospital marketing, hospitals, mhi, offender profiling, patient, profiling, software optimizationPlease do not hesitate to contact us with questions, comments, requests, feedback, etc.
At their simplest, HRAs ask health related questions and apply algorithms to calculate results to stratify users into groups.
They often use clunky, lengthy annual HRAs to quickly gather self-reported health metrics and determine how much you might cost them over time. They are not typically designed to help the individual take concrete action.
We believe if you make it easy for users to educate and motivate themselves, they will willingly opt-in to your messaging.
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Please fill out the form to access the client HRAs. These are fully-working HRAs and are examples of what would launch from your website.
Make sure to also visit our features for you and features for your users pages in order to see the real power that our HRAs can provide you and your organization. Acquiring new patients has never been easier.
