Aug 19, 2021
How to Navigate Pharma Mfg Portals & HUB’s and Incorporate Copay Assistance in Your Workflow
Presented by:
Natalie Foss, Medication Assistance Program Supervisor at UnityPoint Health
Recording:
Patient Advocates: Portals, HUB Utilization & Copay Assistance
Recording:
How Google is Co-Opting the Patient Journey & What You Can Do About It
Aug 18, 2021
Why Health System Marketing MUST Adapt Now to Google’s New Reality and Where to Start
Presented by:
Annie Haarmann, Head of Strategy and Consulting, Healthcare and Life Sciences at Reputation
Recording:
Guest Webinar – A Modern Healthcare MarTech Approach
Jul 14, 2021
How Digital Marketing Can Leverage Trust, Embrace Patient Experience and Adapt to a Cookie-Free World
Presented by:
Chris Boyer, Principal and Sr. Digital Strategist at @chrisboyerLLC
Reed Smith, Vice President, Digital Strategy at Jarrard Phillips Cate & Hancock
Recording:
Reboot Your Patient Revenue Funnel! (Part 3 of 3)
Jun 16, 2021
PART 3 of 3: Creating a Conversion Path from Engagement to Encounter
Presented by:
Jane Crosby, Vice President of Strategy at True North Custom
Recording:
Effective Formulary Management: Decreased Costs & Better Clinical Outcomes
May 20, 2021
What Pharmacists & Pharmacy Technicians Need to Know About Formulary Management
Presented by:
Kevin Fekete, PharmD at UVA Health System
Recording:
How Intent Marketing Will Drive Patient Volume in 2021
May 19, 2021
Health Systems Can Leverage Consumers Shift to Digital Interactions for Service Line Growth
Presented by:
Carrie Liken, Head of Industry for Healthcare at Yext
Recording:
Why & How to Use Mobile to Capture Today’s Health Consumers
Apr 28, 2021
Mobile Strategies for Health Systems to Create the Next-Generation Digital Front Door
Presented by:
Jeff Harper, CEO at Duet Health
Recording:
Preventing Burnout in Pharmacy Services Personnel
Apr 15, 2021
How to Enhance Clinician Self-Care, Self- Improvement & Resilience for Better Well-Being
Presented by:
Katie McKinney, Director, Pharmacy Services at University of Cincinnati Medical Center
Recording:
Reboot Your Patient Revenue Funnel! (Part 2 of 3)
Apr 7, 2021
PART 2 of 3 – EVALUATION Stage Strategies: How to Guide Decisions & Grow Volume for 2021
Presented by:
Jane Crosby, Vice President of Strategy at True North Custom
