Hospital marketers are expected to produce MORE content for MORE channels than ever before– often with NO ADDITIONAL resources. Join us to hear Reba share low-cost ways to streamline your process, increase bandwidth, yet retain efficacy. Leverage her hard-won writing tips, suggestions and fool-proof templates to turbo-charge your content generation process without compromising budgets.
Discover how interactive content can enhance hospital website lead-generation and patient acquisition by adapting to your visitors’ needs & wants.
Eric Silberman, President of True North Custom, will share proven strategies for utilizing integrated content & marketing technology to drive brand and service line growth.
Make Google, Yelp, & Facebook feedback work for your hospital, not against. Discover ways to control the conversation and gain tactical insights.
Reed Smith of Social Health Institute hosts this valuable presentation.brand, Facebook, Google, listings, online feedback, reputation, reviews, Yelp