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service line marketingCase Studies

Case Study: Henry Ford Allegiance

How Facebook Campaigns Supercharge Health Risk Assessments

February 21, 2022 Tami Weigold Category: Uncategorized

How Facebook Campaigns Supercharge Health Risk Assessments

See how a year-long Facebook campaign we executed for Henry Ford significantly boosted HRA traffic, especially on mobile, resulting in cost-efficient growth in key service lines.

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Case Study: Banner Health

How Banner Health’s HRAs Drove Patient Engagement & Service Line Revenue

February 21, 2022 Tami Weigold Category: Uncategorized

How Banner Health’s HRAs Drove Patient Engagement & Service Line Revenue

Discover how Banner Health deployed a carefully- crafted campaign centered around Medicom Health’s Heart Age and Lung Cancer Risk assessments (HRAs) to grow service line revenue.

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Case Study: Baptist Health

How Baptist Health Increased HRA Completions & Service Line Revenue

February 21, 2022 Tony Huth Category: Uncategorized

How Baptist Health Increased HRA Completions & Service Line Revenue

Learn how the Baptist Health marketing team increased health risk assessments (HRAs) completions by 15x over 3 years and increased direct multi-service line revenue by over $4 million per year!

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Recording:

Three Simple Ways to Rebuild Service Line Volumes in 2021

February 25, 2021 Tony Huth Category: News & Blog, Blog

Three Simple Ways to Rebuild Service Line Volumes in 2021

Tips & Tricks to Leverage Existing Health System Resources Yet Amplify New Patient Growth

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Tips & Support:

Two New Goals for Service Line Marketing During COVID-19

April 21, 2020 Tami Weigold Category: Blog

Two New Goals for Service Line Marketing During COVID-19

Obviously, service line marketing during COVID-19 has had to change. Here are two new goals that health system marketers should prioritize.

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To see what the health assessments look like:

Try the HRAs

To see the real power of the HRAs and Management Portal:

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We wanted a strong interactive call to action for our marketing campaigns and the Medicom HRAs have been a great solution to increasing our response rates. The risk assessments provide us a way to capture contact information and determine risk level to follow-up with risk-based emails.

By providing more personalized content, we direct people through our marketing funnel and have taken our campaigns and results to the next level. Because of the trackable results, we are using the Medicom HRAs across our 11 OSF HealthCare hospital markets and for numerous disease states.

Tammy Donelson

Vice President, Strategic Marketing

OSF HealthCare

Special pricing offer! Discounts are available on new HRAs purchased for health month promotions. Contact us to learn more.

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Company Posts

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HRA Posts

Medicom Health Management Portal Updates 2023 – What to Know & How to Navigate
Management Portal Changes
Stroke monthMaking a Bigger Impact during Stroke Awareness Month
Mental Health Awareness Month: Interest (and Need) at an All-Time High

HRA Case Studies

henrey-ford-200-02How Facebook Campaigns Supercharge Health Risk Assessments
How Banner Health’s HRAs Drove Patient Engagement & Service Line Revenue
How Baptist Health Increased HRA Completions & Service Line Revenue
completion rates Heart Health HRA – Improved Global Completion Rates

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Cost

We are waving our 1-time fee for new customers for a limited time.
We typically charge $25k to health systems for a 3-yr. service period.

Rx Savings Assistant® has no ongoing costs for providers.
Pharma manufacturers fund the discounts. We receive a small commission for each discount used. There is no impact on pharmacy profit margins.

Health systems do shoulder the cost of the IT implementation.
This includes paying for any additional EHR data feeds if necessary.