Nov 16, 2022
2022 Consumer Health Survey Results: Staying Competitive in a Changing Care Landscape: Key Consumer Insights for Healthcare Marketing
Presented by:
Ben Dillon, Chief Strategy Officer at Geonetric
Recording:
Staying Competitive in a Changing Care Landscape
Recording:
Now What? Moving Beyond Basic HRA Strategies & Tactics
Oct 19, 2022
How Baptist Health Steadily Pushes Their Health Risk Assessments (HRAs) To Do More
Presented by:
Jillian Novak, Senior Inbound Marketing Specialist at Baptist Health
Recording:
Content Strategies That Maximize ROI from Health Risk Assessments
Sep 21, 2022
Tips, Tricks & Best Practices for Optimizing Online HRAs in Your Marketing Stack
Presented by:
Reba Thompson, Director of Client Partnerships at WriterGirl
Recording:
Leaky Patient Acquisition Funnel? Five Ways to Stop Prospects from Ghosting You
Aug 17, 2022
Tips & Tricks for Health Systems to Convert More Online Interactions into Care Visits & Revenue
Presented by:
Jessica Walker, Founder & CEO at Care Sherpa
Recording:
How to Use Personalization to Improve Healthcare Consumer Experiences
Apr 20, 2022
Six Steps Health Systems Can Take to Use Personalization Like Big Brand Retailers
Presented by:
Carrie Liken, Head of Industry for Healthcare at Yext
Recording:
Content is King! Why Health Providers Should Send More Targeted Content Emails
May 25, 2022
Ways You Can Personalize Email Outreach Effectively Without Worrying About PHI
Presented by:
Emilie Ansel, Cheif Executive Officer at Private Health News
Recording:
Exploring Digital Savvy Healthcare Consumerism
Mar 30, 2022
How Health Systems Can Leverage Data & Digital Experiences to Meet Post-Pandemic Consumer Needs
Presented by:
Reed Smith, VP of Digital & Innovation at Ardent Health Services
Chris Boyer, VP of Digital Strategy and Marketing Intelligence at Beth Israel Lahey Health
Recording:
Setting the Bar with HRA Performance
Dec 2, 2021
Learn how Banner Health leverages their HRA strategies to support defined organizational goals and engage consumers
Presented by:
Lauren Petitt, Digital Marketing Manager at Banner Health
Tami Weigold, Director of Client Success at Medicom Health
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