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Health Awareness Month:

Let the Pink Fly!

August 28, 2018 Tami Weigold Category: Blog, TipTags: population health, breast cancer, Health Awareness, oncology, risk factors, women's health

Let the Pink Fly!

It sneaks up every year and suddenly everyone is reminding you to “Think Pink!”

According to the Centers for Disease Control and Prevention, other than skin cancer, breast cancer is the most common cancer among American women. It is known that getting mammograms regularly can lower the risk of dying from breast cancer. While there has been much discussion on the appropriate age to begin getting screened and at what age to start, the US Prevention Services Task Force recommends that from ages 50-75, patients should be sure to have a screening mammogram every two years. For those 40-49, it is recommended that patients talk to their doctor about when to start and how often to get screened.

But how can you encourage more women to get their mammograms? How can you share this message in a new way?

Consider adding or promoting your Breast Cancer Risk HRA. Our tool helps women understand their future risk of breast cancer, what risk factors they may have and helps them communicate their concerns with their physicians. While the latest version of the HRA still calculates the 5-year and lifetime risk of developing invasive breast cancer, it also includes some exciting enhancements that arose out of emerging research and client requests.

Some of the new features include the addition of:

  • Single Most Important Result
  • Questions derived from the Family History Survey
  • Personal History Risk Factors

Fast Facts about Breast Cancer*

  • Each year in the United States, more than 200,000 women get breast cancer and more than 40,000 women die from the disease.
  • Men also get breast cancer, but it is not very common. Less than 1% of breast cancers occur in men.
  • Most breast cancers are found in women who are 50 years old or older, but breast cancer also affects younger women. About 10% of all new cases of breast cancer in the United States are found in women younger than 45 years of age.

*Centers for Disease Control and Prevention

For more information about the Breast Cancer Risk HRA, please contact a member of the Client Success Team.

Tami Weigold

Director of Client Success

Tami has been in the healthcare marketing space for nearly two decades – working in both large hospital systems and independent medical groups. The majority of her career was spent in San Diego, leading marketing and communications efforts for both Sharp Healthcare and Palomar Health. With a hefty focus on CRM, ROI analysis and the patient experience, Tami was an early adopter of digital technology.

After a recent move to Connecticut, with her husband Justin and children Molly and Max, Tami is excited to join the Client Success team at Medicom Health and looks to be a valued strategic resource to her clients.

More by Tami Weigold

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Whether you're a big, medium, or small healthcare organization, this is something that everyone needs to integrate into their marketing strategy.

Christine Priester

Vice President, Marketing

Advocate Health Care

Special pricing offer! Discounts are available on new HRAs purchased for health month promotions. Contact us to learn more.

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Cost

We are waving our 1-time fee for new customers for a limited time.
We typically charge $25k to health systems for a 3-yr. service period.

Rx Savings Assistant® has no ongoing costs for providers.
Pharma manufacturers fund the discounts. We receive a small commission for each discount used. There is no impact on pharmacy profit margins.

Health systems do shoulder the cost of the IT implementation.
This includes paying for any additional EHR data feeds if necessary.