According to the Centers for Disease Control and Prevention, other than skin cancer, breast cancer is the most common cancer among American women. It is known that getting mammograms regularly can lower the risk of dying from breast cancer.
breast cancer, Health Awareness, oncology, population health, risk factors, women's health
Engaging people around such intimidating topics, like breast and heart health, can be a challenge, so the team at YRMC decided the best course of action was to use HRAs in social settings – like events.
breast cancer, events, interactive content, mammography, oncology
The Self-Care Planners allow for the system to build a lasting relationship, create more opportunities for interaction, improve access to education, and care for personal health concerns all through an engaging digital platform. In short, the SCPs provide a cost-free option for patients to try before scheduling an office visit.
breast cancer, early detection, interactive content, patient acquisition, patient engagement, Screenings, women's health
Don’t let your breast cancer awareness campaigns end in October! Breast cancer is not going away. Is it time for an ongoing, low-maintenance strategy?
awareness, breast cancer, health month, month
To point out the obvious: they’re both in October. Both National Breast Cancer Awareness Month and Halloween happen every year in October. On one hand, they’re both frightening and appearance-altering. On the more practical side, they both have a focus on safety and preparation. National Breast Cancer Awareness Month is an opportunity to promote education […]
breast cancer, Facebook, health month, social media, Twitter
A recent and highly controversial article by Mary-Claire King, the geneticist who identified the first breast cancer gene, has reignited the debate over population-wide genetic testing. King and her colleagues are now recommending that all women, regardless of their personal and family health histories, be screened at about age 30 for the two most common […]
breast cancer, breast cancer awareness month, uspstf
How do women make decisions regarding their breast health? Do they schedule an appointment to see their doctor or search the Internet for the latest medical research? The numbers show that women are more likely to turn to friends and family or social media to learn information on medical issues. So how can you successfully […]
awareness month, breast cancer, social media, tweet, Twitter, women's health
Now available for licensing, this is the second in a series of oncology assessments released by Medicom Health.
breast cancer, Breast Cancer Assessment
The recent AMA mammography policy change reignited the 2009 USPSTF breast cancer screening controversy, but is this much ado about nothing?
breast cancer, mammography, risk factors of breast cancer, uspstf
The Gail Model Breast Cancer Risk Assessment Tool, on the National Cancer Institute website, transformed the way women learn their risk of breast cancer.
breast cancer, breast cancer risks, cancer, cancer risk assessment, risk factors of breast cancer, risk of breast cancerPlease do not hesitate to contact us with questions, comments, requests, feedback, etc.
At their simplest, HRAs ask health related questions and apply algorithms to calculate results to stratify users into groups.
They often use clunky, lengthy annual HRAs to quickly gather self-reported health metrics and determine how much you might cost them over time. They are not typically designed to help the individual take concrete action.
We believe if you make it easy for users to educate and motivate themselves, they will willingly opt-in to your messaging.
