According to the Centers for Disease Control and Prevention, other than skin cancer, breast cancer is the most common cancer among American women. It is known that getting mammograms regularly can lower the risk of dying from breast cancer.
breast cancer, Health Awareness, oncology, population health, risk factors, women's health
The goal of the campaign was not to drive revenue, but rather reduce healthcare costs and demand on resources. Reversing the trend and improving population health was at the core of the initiative.
completion rates, diabetes, Facebook, Google, increase revenue, increased online traffic, population health, promotion
Our Follow-up Plan Wizard can help you plan how your organization can engage users after they’ve completed a Health Assessment.
Medicom Health has built a number of vendor integrations to provide a seamless and vendor-agnostic solution that works for most all of our clients.
call centers, CRM, CTA, email, follow-up plan, increase revenue, Integrations, marketing automation, Notifications, nurturing, patient acquisition, population health, re-targeting, segmentation
You have Heart covered. You have Stroke covered. But what about PAD? Take advantage of PAD Awareness Month to educate your consumers on this condition and their possible health risks.
cardiovascular health, Health Awareness, health month, increase revenue, PAD, patient acquisition, peripheral artery disease, population health, risk factors
Our Lung Cancer HRA can motivate lung screenings objectively, based on respected research. The recommendations are tailored to individuals based on personal risk factors and widely accepted guidelines.
lung cancer, Lung Cancer Risk Assessment, lung screenings, population health, risk factorsOur Lung Cancer HRA can create internal, or intrinsic motivation for lung screenings by objectively quantifying whether or not someone should talk to a doctor about having a lung screening by delivering tailored advice based on personal risk factors and widely accepted guidelines.
Ah-ha moments, health month, lung cancer, Lung Cancer Risk Assessment, lung screenings, motivate health behavior, population health, risk factors, save lives
Experiencing anxiety is part of being human. There’s a primitive part of our brains that’s geared to sense a threat. For some people, it fires up a lot sooner and with a lot less reason than it does in others. When it does, it surges the body with cortisol (the stress hormone) and adrenaline to […]
anxiety, Anxiety Assessment, behavioral, early detection, population health, risk factors, Screenings
A hospital’s brand and reputation are critical to attracting not only loyal patients but also employees and partners. Hospitals work hard to build trust and a strong reputation in their community and beyond, and they need to implement strategies to maintain and protect that reputation. As a healthcare marketer, you can leverage marketing and advertising […]
brand, Facebook, influence online reviews, online feedback, patient acquisition, population health, reputation, reviews, social media
As a healthcare marketer, your job has traditionally been to get “heads in beds.” But with recent changes in healthcare reimbursements, the focus is moving toward changing behavior and improving health outcomes for your patients and the communities you serve. As healthcare moves toward population health, how will your marketing skills fit the new reality? […]
health education, healthcare marketing, population health
In February 2015, the Centers for Medicare & Medicaid Services (CMS) issued a final national coverage determination that provides for Medicare coverage of screening for lung cancer with low-dose computed tomography (LDCT). “This is the first time that Medicare has covered lung cancer screening. This is an important new Medicare preventive benefit, since lung cancer […]
Centers for Medicare & Medicaid Services, lung cancer, Lung Cancer Risk Assessment, patient outcome, population health, risk factorsPlease do not hesitate to contact us with questions, comments, requests, feedback, etc.
At their simplest, HRAs ask health related questions and apply algorithms to calculate results to stratify users into groups.
They often use clunky, lengthy annual HRAs to quickly gather self-reported health metrics and determine how much you might cost them over time. They are not typically designed to help the individual take concrete action.
We believe if you make it easy for users to educate and motivate themselves, they will willingly opt-in to your messaging.
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