The new custom sidebar feature in our v3 health assessments opens a world of possibilities for additional branding & messaging in the user experience.
Interest in weight management spikes around New Year’s and swim suit season. Take advantage of it. Two flavors of HRAs give you the needed flexibility.
Turn on our marketing automation integration feature to automatically send HRA users into Marketo or Act-On lists by risk level. More platforms coming soon.
Integrations, marketing automation
The entire month of June is Men’s Health Awareness Month. June 11-17 is Men’s Health Awareness week. Both of these awareness events encompass most healthcare service lines. Consider promoting them with your men’s health campaings and HRAs as part of your marketing strategy.
As outdoor weather improves, potential patients tend to seek surgical care to take advantage of mild, sunny days to do outdoor rehab. Further, some studies show that warmer, humid air can intensify joint aches and pains, which means busier clinics and longer waits for appointments.
We have a feature you can enable for your HRAs called “Inactivity Time-Out.” Do you know what that is for? It’s pretty cool, actually.
data security, health data, kiosk, time-out
You aren’t just like the competition, so don’t act like it! Brand voice is the name-of the-game! Remain true to it by customizing your Facebook share.
brand voice, facebook
Check out the new splash screen options included in our v3 assessments! We optimized the new v3 design for mobile and touch. Accordingly, it includes many client-requested features. Specifically, it provides options that enable more creative, flexible, and modern layouts.
customizable, logo, splash screen, v3
For best response, your HRAs should pop over the launch page in a “lightbox” on desktop screens. Your website will be dimmed out in the background for context.
Completion, conversions, javascript, lightbox
Ron Popeil, coined the phrase “Set it and forget it!” on TV (late at night) selling rotisserie ovens. There are things in life you can “set and forget,” but an HRA is not one of them.
Best Practices for Evalia Health Engagement Solutions, Griswold family Christmas, Ron PopeilPlease do not hesitate to contact us with questions, comments, requests, feedback, etc.
At their simplest, HRAs ask health related questions and apply algorithms to calculate results to stratify users into groups.
They often use clunky, lengthy annual HRAs to quickly gather self-reported health metrics and determine how much you might cost them over time. They are not typically designed to help the individual take concrete action.
We believe if you make it easy for users to educate and motivate themselves, they will willingly opt-in to your messaging.
