Our HRAs had the highest ROI in this comparison of normalized case studies in this analysis of common healthcare marketing tactics.
increase revenue, roi, roi calculation
Medicom Health Self-Care Planners allow for the system to build a lasting relationship, create more opportunities for interaction, improve access to education, and care for personal health concerns all through an engaging digital platform. In short, the Self-Care Planners provide a cost-free option for patients to try before scheduling an office visit.
early detection, health care costs, increase revenue, patient engagement, physician resources, roi, Screenings, segmentation, self-care planners
Our clients have shared these 6 simple ways to maximize ROI from their health risk assessments (HRAs). If you have other tips to share with us, please let us know.
Also remember, the new v3 version of the Heart Health is available now.
increase revenue, roi, tips
A client wanted to grow bariatric surgery revenue via modern digital tools. They promoted our weight-loss surgery HRA via Facebook with great success!
case study, Facebook, roi, weight-loss surgery
Using the HRA as the CTA, the OSF HealthCare team was able to capture contact info and risk level on 1,480 users in just 8 weeks.
campaigns, CRM, increase revenue, patient acquisition, risk factors, roi
Learn how Banner Health uses interactive calls to action for its cardiovascular marketing campaign that engages its current consumers, builds connections with potential patients, promotes health and prevention, and provides user data to link with their CRM for ROI calculation.
Ah-ha moments, analytics, awareness, call to action, CRM, data-driven, increase revenue, interactive content, opt-in, patient acquisition, roi
Topics include proving social media ROI, ePhilanthropy, & non-English marketing. Winners of the Beacon Awards for Healthcare Marketing will be announced.
conference, fall, MHSCN, roi
Mount Sinai Medical Center (Miami) piloted the Heart Health Assseessment beta and were instrumental in providing early ROI figures.
heart health, hospital, HRAs, increase revenue, roi, roi calculationPlease do not hesitate to contact us with questions, comments, requests, feedback, etc.
At their simplest, HRAs ask health related questions and apply algorithms to calculate results to stratify users into groups.
They often use clunky, lengthy annual HRAs to quickly gather self-reported health metrics and determine how much you might cost them over time. They are not typically designed to help the individual take concrete action.
We believe if you make it easy for users to educate and motivate themselves, they will willingly opt-in to your messaging.
