Many online ad companies like Google and Facebook allow you to track conversions and use this reporting to showcase how many end-users reached the “goal” of the ad. For our Health Assessments, the goal is for a user to reach the Results Screen, which is displayed at the end of the assessment after they’ve answered […]
Read MoreSupport Topic: Campaign Attribution
Segmenting Assessment Users by Campaign Source or Medium
We provide a built-in “Traffic Source Report” inside the Management Portal to track and analyze to segment your assessment data based on traffic source.
Read MoreSupport Topic: Web Analytics & Tagging
Google Analytics Page Views and Events for v2 Health Assessments
Setup Google Analytics for your Health Assessments in the Management Portal via th Analytics/Tagging area of the Customization section.
Read MoreConversion Tracking: Custom Code, Tracking Pixels, and More
Utilize our Custom Code feature for conversion tracking! A crucial part of any digital marketing campaign is tracking the performance of lead sources and understanding conversion rates.
Read MoreTexting (SMS) Promotions Increase Engagement
Texting while driving is bad. Texting to drive engagement is GREAT! SMS text-based promotions are cheap, easy, effective, and measurable way to increase HRA traffic.
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