Our clients have shared these 6 simple ways to maximize ROI from their health risk assessments (HRAs). If you have other tips to share with us, please let us know.
Also remember, the new v3 version of the Heart Health is available now.
Are you ready to include native advertising in your marketing mix? Native advertising is a hot buzzword and healthcare marketers should be asking themselves, “Would native advertising be a good fit for my healthcare organization?” Native advertising and marketing contain sponsored content that fits seamlessly into the platform it lives on, offering content relevant to […]business, communication, Healthcare Marketers, healthcare marketing, healthcare organizations, marketing, tips
At their simplest, HRAs ask health related questions and apply algorithms to calculate results to stratify users into groups.
They often use clunky, lengthy annual HRAs to quickly gather self-reported health metrics and determine how much you might cost them over time. They are not typically designed to help the individual take concrete action.
We believe if you make it easy for users to educate and motivate themselves, they will willingly opt-in to your messaging.