You can schedule HRA analytics reports to send reports via email (daily, weekly, monthly or even quarterly).
That which is measured can be improved.
Tips & Support:
Scheduled Reports: HRA Analytics via Email
Tips & Tricks:
Source Tags
Keep your Source Tags simple if you want to make sure you’re getting accurate reporting on which campaign sources are providing the best ROI.
UTM parameters don’t have to be intimidating. Utilize this simple best practice to take your UTM campaign game up a notch.
Support Article:
Follow-Up CTA /Email Reports
HRA Performance Comparison Reports can provide valuable, actionable insights for improving how your HRAs are doing. They offer a snapshot of how your HRAs are performing against each other.
Read MoreSupport Topic: Campaign Attribution
Using Conversion Tracking with Our Health Assessments
Many online ad companies like Google and Facebook allow you to track conversions and use this reporting to showcase how many end-users reached the “goal” of the ad. For our Health Assessments, the goal is for a user to reach the Results Screen, which is displayed at the end of the assessment after they’ve answered […]
Read MoreSupport Topic: Campaign Attribution
Segmenting Assessment Users by Campaign Source or Medium
We provide a built-in “Traffic Source Report” inside the Management Portal to track and analyze to segment your assessment data based on traffic source.
Read MoreSupport Topic: Web Analytics & Tagging
Google Analytics Page Views and Events for v2 Health Assessments
Setup Google Analytics for your Health Assessments in the Management Portal via th Analytics/Tagging area of the Customization section.
Read MoreSupport Topic: Common Questions
Customizing the Facebook Share
To customize the content to share on Facebook, properly formatted meta tags must be added to the HTML code of the page from which the profiler is launched from. Below is a listing of the tags that can be added to your website to customize the share that will appear on the user’s Facebook page. […]
Read MoreConversion Tracking: Custom Code, Tracking Pixels, and More
Utilize our Custom Code feature for conversion tracking! A crucial part of any digital marketing campaign is tracking the performance of lead sources and understanding conversion rates.
Read MoreRecording:
Webinar: 7 Things Healthcare Marketers can Do on Facebook for Real Results
Join us in this 30-minute mighty workshop with nationally recognized expert, Tracy Petrucci. Facebook marketing has reached a new dimension! Please join us as nationally recognized Facebook expert Tracy Petrucci covers the untapped potential of Facebook marketing in a (2) two-part series. Specifically developed for healthcare marketers challenged with patient acquisition and engagement. Facebook is […]
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