You can schedule HRA analytics reports to send reports via email (daily, weekly, monthly or even quarterly).
That which is measured can be improved.
Keep your Source Tags simple if you want to make sure you’re getting accurate reporting on which campaign sources are providing the best ROI.
UTM parameters don’t have to be intimidating. Utilize this simple best practice to take your UTM campaign game up a notch.analytics, Facebook, Google, tags, Tips & Support
Many online ad companies like Google and Facebook allow you to track conversions and use this reporting to showcase how many end-users reached the “goal” of the ad. For our Health Assessments, the goal is for a user to reach the Results Screen, which is displayed at the end of the assessment after they’ve answered […]analytics, Facebook, Google, tracking
Invest less than an hour and walk away with some real world inspiration for increasing patient acquisition:
1) Best tactics for active and passive healthcare audiences
2) Tweaking acquisition funnels to actually convert
3) Realistic campaign performance benchmarks
At their simplest, HRAs ask health related questions and apply algorithms to calculate results to stratify users into groups.
They often use clunky, lengthy annual HRAs to quickly gather self-reported health metrics and determine how much you might cost them over time. They are not typically designed to help the individual take concrete action.
We believe if you make it easy for users to educate and motivate themselves, they will willingly opt-in to your messaging.