Don’t miss an opportunity for cross-marketing to those who complete HRAs. They collect over 100 data points you can use to extend their value.
Read MoreEmail Collections and Variables Save Time
Use our Email Collections feature to reduce set-up & maintenance time for up to 10 follow-up emails from the HRAs. Tip: dynamic variables will help!
Read MoreMarketing Automation Integration
Turn on our marketing automation integration feature to automatically send HRA users into ActiveCampaign or Act-On lists by risk level. More platforms coming soon.
Read MoreSupport Article:
Custom Code – What it is & How to Use it
Utilize our Custom Code feature for conversion tracking! A crucial part of any digital marketing campaign is tracking the performance of lead sources and understanding conversion rates?
Read MoreTips & Support:
Inactivity Time-Out or "Kiosk Mode"
We have a feature you can enable for your HRAs called “Inactivity Time-Out.” Do you know what that is for? It’s pretty cool, actually.
Read MoreTips & Tricks:
Email Collections Save Time
Our email collections feature can really save time if you have multiple HRAs. Follow-up emails are powerful but can take a lot of time to configure. We created the “Email Collections” feature to save and replicate messages across multiple HRAs in a more efficient way.
Read MoreTips & Tricks:
Tip: Customizing Your Facebook Share
You aren’t just like the competition, so don’t act like it! Brand voice is the name-of the-game! Remain true to it by customizing your Facebook share.
Read MoreBest Practice: Run Your HRAs in Lightbox Mode
For best response, your HRAs should pop over the launch page in a “lightbox” on desktop screens. Your website will be dimmed out in the background for context.
Read MoreTexting (SMS) Promotions Increase Engagement
Texting while driving is bad. Texting to drive engagement is GREAT! SMS text-based promotions are cheap, easy, effective, and measurable way to increase HRA traffic.
Read MoreSet It And Forget It?
Ron Popeil, coined the phrase “Set it and forget it!” on TV (late at night) selling rotisserie ovens. There are things in life you can “set and forget,” but an HRA is not one of them.
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