Getting quality sleep can even be a matter of life and death. Investigators with the National Transportation Safety Bureau are blaming undiagnosed sleep apnea for two recent commuter train crashes. But you can help.
Read MoreHRA Cross-Marketing Based on Responses
HRAs help you learn more about consumers and what they care about. Use that knowledge to cross-promote related content, including other HRAs. Users appreciate intelligent, personalized recommendations. After all, they are looking to you for health advice and treatment.
Read MoreEvent:
FORUM: Healthcare Marketing & Physician Strategies Summit
Join us in Salt Lake City for one of the best healthcare strategy conferences in the country! Last year, a record 800 executives attended!
Read MoreNext-generation Heart Health Assessment (v3) Available Now!
Our “v3” Heart Health assessment has been totally redesigned. Tons of new features! Carefully optimized for todays consumers. ADA compliant! All of our HRAs will follow in the coming months.
Read MorePortal Feature:
Raw Data Download Fuels Lists for Personalization
The Raw Data feature is a csv file of every data point saved from every user interaction from your HRAs. Filter it to create highly targeted lists.
Read MoreBest Practice: Run Your HRAs in Lightbox Mode
For best response, your HRAs should pop over the launch page in a “lightbox” on desktop screens. Your website will be dimmed out in the background for context.
Read MoreTexting (SMS) Promotions Increase Engagement
Texting while driving is bad. Texting to drive engagement is GREAT! SMS text-based promotions are cheap, easy, effective, and measurable way to increase HRA traffic.
Read MoreSet It And Forget It?
Ron Popeil, coined the phrase “Set it and forget it!” on TV (late at night) selling rotisserie ovens. There are things in life you can “set and forget,” but an HRA is not one of them.
Read More6 Quick Tips to Maximize ROI from Your HRAs
Our clients have shared great ways to maximize ROI for their Medicom Health assessments! Integration into workflows is key.
Read MoreSpecial Offers Improve HRA Completion Rates
In our experience, special offers improve online activity rates for HRAs. An added benefit is more accurate contact info. They are easy to implement and don’t have to cost a lot.
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