You can schedule HRA analytics reports to send reports via email (daily, weekly, monthly or even quarterly).
That which is measured can be improved.
Tips & Support:
Custom Questions Add Value to Your HRAs
New! Add up to 8 custom questions to any HRA. These won’t influence calculated results, but the additional insights gathered can fuel better nurturing.
Read MoreTips & Tricks:
Reduce the Stress Over a Great Email Campaign
Trying to figure out what makes a follow-up plan great can be stressful. With a little digging on our own, we were able to uncover some “best practice” email marketing techniques that are currently being used by some of our most successful clients.
Read MoreTips & Tricks:
Source Tags
Keep your Source Tags simple if you want to make sure you’re getting accurate reporting on which campaign sources are providing the best ROI.
UTM parameters don’t have to be intimidating. Utilize this simple best practice to take your UTM campaign game up a notch.
Support Article:
Follow-Up CTA /Email Reports
HRA Performance Comparison Reports can provide valuable, actionable insights for improving how your HRAs are doing. They offer a snapshot of how your HRAs are performing against each other.
Read MoreTips & Tricks:
Embed/Lightbox
Lightbox gives end-users quicker access to your HRAs instead for waiting for a new page to load. Once they’re finished, it brings them directly back to the page they were previously on. This neat function can help users complete your HRAs faster and increase time spent on your website.
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Performance Trend Reports
The Performance Trend report is an excellent snapshot of visits and completions to easily analyze your HRA activity each month. It is useful to get an idea of performance and correlate activity with Marketing Campaigns and other promotional efforts.
Read MoreHealth Awareness Month:
Let the Pink Fly!
According to the Centers for Disease Control and Prevention, other than skin cancer, breast cancer is the most common cancer among American women. It is known that getting mammograms regularly can lower the risk of dying from breast cancer.
Read MorePortal Feature:
Review Users and Access
Because of staff changes or turnover, it is recommended to review User Access to the HRA portal at least annually, if not more frequently.
Read MoreUse Demographics to Define Like Audiences
Using the Demographics reports from the HRA Portal can simplify the process of establishing the perfect target and like audiences for your CRM.
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