Personalization allows you to provide relevant information, to the right people, at the right time. Generic messages may indicate you don’t understand their needs. Personalization differentiates you from your competition as one that knows your patients and provides the information they need to improve their lives.
Read MoreNews:
Highest ROI – Our HRAs Win This Comparison
Our HRAs had the highest ROI in this comparison of normalized case studies in this analysis of common healthcare marketing tactics.
Read MoreCase Study: From Unknown Digital Prospect to Patient Encounter
Population Health & Diabetes
The goal of the campaign was not to drive revenue, but rather reduce healthcare costs and demand on resources. Reversing the trend and improving population health was at the core of the initiative.
Read MoreSupport Topic: Follow-Up Plans
What is a Follow-up Plan?
Our Follow-up Plan Wizard can help you plan how your organization can engage users after they’ve completed a Health Assessment.
Medicom Health has built a number of vendor integrations to provide a seamless and vendor-agnostic solution that works for most all of our clients.
Health Month:
PAD Your Heart and Vascular Campaigns
You have Heart covered. You have Stroke covered. But what about PAD? Take advantage of PAD Awareness Month to educate your consumers on this condition and their possible health risks.
Read MoreTips & Tricks:
Using Raw Data for Cross-Marketing
Don’t miss an opportunity for cross-marketing to those who complete HRAs. They collect over 100 data points you can use to extend their value.
Read MoreRecording:
Webinar: Facebook & Google for Digital Patient Acquisition
Invest less than an hour and walk away with some real world inspiration for increasing patient acquisition:
1) Best tactics for active and passive healthcare audiences
2) Tweaking acquisition funnels to actually convert
3) Realistic campaign performance benchmarks
6 Quick Tips to Maximize ROI from Your HRAs
Our clients have shared these 6 simple ways to maximize ROI from their health risk assessments (HRAs). If you have other tips to share with us, please let us know.
Also remember, the new v3 version of the Heart Health is available now.
Marketing Opportunity: Weight-Loss Resolutions
New Year’s weight-loss resolutions are an opportunity to engage or re-engage patients with your health system around an important and timely health concern.
Read MoreCase Study: Growing Weight-Loss Surgery Revenue
Digital Tools Drive Engagement and Increase Procedures
In 2016 a medium-sized health system tasked their marketing team with growing bariatric surgery revenue. They decided to run a campaign dedicated to promoting the Medicom Health HRA primarily via Facebook.
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