Health behavior change is a big part of health content marketing and patient nurturing. Are there ways to make health behavior messaging stick better?
Read MoreHealth Awareness:
Heart To Heart: Completion Rates Continue to Climb
“Our clients who made the jump to v3 enjoyed a 48% completion rate and an 82% CTA click-thru rate during Heart Month last year.”
Read More2018 Year In Review
We released products & features every 2 weeks (!) throughout 2018, including our v3 assessments and new or improved workflow integration features.
Read MoreTips & Tricks:
Reduce the Stress Over a Great Email Campaign
Trying to figure out what makes a follow-up plan great can be stressful. With a little digging on our own, we were able to uncover some “best practice” email marketing techniques that are currently being used by some of our most successful clients.
Read MoreHealth Awareness Month:
‘Tis the Season for Weight Management: They’re Listening – What Are You Saying?
Hitting the gym. Tracking nutrition. Getting in their Stand minutes on their Apple Watch. ‘Tis the season of resolutions, after all.
As a health system, how do you monetize these healthy efforts? The nature of our business these days is less about acute conditions and more about population health and chronic disease management. We are living longer and want to be healthy enough to enjoy our later years.
News:
Letter from the Founder
We continue to believe that our solutions are most effective as an integral part of a broader digital marketing strategy. To that end, we will also continue to expand our integrations with other workflow technologies and products next year.
Read MoreHealth Awareness Month:
Beware of Holiday Decoration Injuries
Did you know that last year alone, the Consumer Product Safety Commission (CPSC) reported 14,700 injuries related to the holidays? The report also cited the most frequent incidents as falls (41%), lacerations (10%), and back strains (5%).
Read MoreSupport Article:
Add Custom Questions to Your HRAs
We are excited to offer Custom Questions as a new solution. You can now add up to 6 questions (2 per page) to any of our v3 HRAs.
Read MoreHealth Awareness Month:
Holidays and Anxiety
With the holidays upon us, most people find themselves excited to spend quality time with family and friends. For others, though, this time of year can trigger high levels of stress and anxiety. Anxiety disorders affect more than 40 million adults in the United States, and the additional pressure that comes with holidays can add to the challenges one is already dealing with on a daily basis.
Read MoreTips & Tricks:
Source Tags
Keep your Source Tags simple if you want to make sure you’re getting accurate reporting on which campaign sources are providing the best ROI.
UTM parameters don’t have to be intimidating. Utilize this simple best practice to take your UTM campaign game up a notch.