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Are Your CTAs “Sticky” Enough?

February 14, 2019 Tony Huth Category: Blog

Are Your CTAs “Sticky” Enough?

It’s important to carefully consider sticky CTAs for health care consumers at different points in a patient journey. The devil is in the details.

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The 2020 Healthcare Digital Marketing Trends Survey is Now Open

July 7, 2020 Tony Huth Category: Blog

The 2020 Healthcare Digital Marketing Trends Survey is Now Open

The always-excellent annual survey is available from Geonetric and eHealthcare Strategy & Trends. I highly recommend participating. It is of appropriate length and the resulting insights are extremely valuable.

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HRA Creation:

Benefits of Using a Pre-Built Solution vs. Creating Your Own

February 6, 2019 Tami Weigold Category: Blog

Benefits of Using a Pre-Built Solution vs. Creating Your Own

We know you have choices when it comes to digital marketing acquisition tools, so thank you for trusting us to work with you. With nearly 20 HRAs to choose from, your service line marketing efforts are almost always covered by the tools we have in place.

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News:

HITRUST Security Changes

February 6, 2019 Michael Venske Category: News

HITRUST Security Changes

As Medicom Health continues to update our systems to comply with HITRUST certifications, you may notice a few things changing in the portal – but no need to worry! Our technical team is working diligently make sure these changes are made as seamlessly as possible.

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Health Awareness:

Heart To Heart: Completion Rates Continue to Climb

February 6, 2019 Michael Venske Category: Blog

Heart To Heart: Completion Rates Continue to Climb

“Our clients who made the jump to v3 enjoyed a 48% completion rate and an 82% CTA click-thru rate during Heart Month last year.”

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2018 Year In Review

January 23, 2019 Tony Huth Category: Blog

2018 Year In Review

We released products & features every 2 weeks (!) throughout 2018, including our v3 assessments and new or improved workflow integration features.

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Tips & Tricks:

Reduce the Stress Over a Great Email Campaign

January 3, 2019 Michael Venske Category: Blog, Tip, News & Blog

Reduce the Stress Over a Great Email Campaign

Trying to figure out what makes a follow-up plan great can be stressful. With a little digging on our own, we were able to uncover some “best practice” email marketing techniques that are currently being used by some of our most successful clients.

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Health Awareness Month:

‘Tis the Season for Weight Management: They’re Listening – What Are You Saying?

January 2, 2019 Tami Weigold Category: Blog

‘Tis the Season for Weight Management: They’re Listening – What Are You Saying?

Hitting the gym. Tracking nutrition. Getting in their Stand minutes on their Apple Watch. ‘Tis the season of resolutions, after all.
As a health system, how do you monetize these healthy efforts? The nature of our business these days is less about acute conditions and more about population health and chronic disease management. We are living longer and want to be healthy enough to enjoy our later years.

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Coming Soon:

An Extra Security Measure for Peace of Mind

January 1, 2019 Michael Venske Category: News

An Extra Security Measure for Peace of Mind

To add additional safety to our client-facing systems, Medicom is currently developing a secure 2-factor authentication method for portal logins. Instead of using SMS as a 2-factor option, we will be using Google Authenticator. This free app is easy to set up. Authenticator gives you a 6-digit, time-sensitive code to enter as a second login verification. The codes change every 30 seconds and only you will be able to see the associated code on your approved devices.

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News:

Letter from the Founder

November 30, 2018 Tony Huth Category: News, Blog

Letter from the Founder

We continue to believe that our solutions are most effective as an integral part of a broader digital marketing strategy. To that end, we will also continue to expand our integrations with other workflow technologies and products next year.

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Company Posts

Reminder about HRA Data Security
Eruptr Privacy DefenderEruptr Privacy Defender – New HIPAA-Compliant Ad Tracking for Google & Meta
We’ll be at NESHCo 2023 in Boston!
Eruptr, HealthAware and Medicom Health Join Unlock Health

HRA Posts

Clearing the Air: The Transformative Impact of Lung Cancer Screening
Staff Spotlight – Danelle Smit – Senior Account Manager, Eruptr
Diabetes Awareness Month, Don’t Sugarcoat It!
Transform Web Visits into Patient Care: Leveraging Assessments for Chiropractic Health Month

HRA Case Studies

henrey-ford-200-02How Facebook Campaigns Supercharge Health Risk Assessments
How Banner Health’s HRAs Drove Patient Engagement & Service Line Revenue
How Baptist Health Increased HRA Completions & Service Line Revenue
completion rates Heart Health HRA – Improved Global Completion Rates

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We are waving our 1-time fee for new customers for a limited time.
We typically charge $25k to health systems for a 3-yr. service period.

Rx Savings Assistant® has no ongoing costs for providers.
Pharma manufacturers fund the discounts. We receive a small commission for each discount used. There is no impact on pharmacy profit margins.

Health systems do shoulder the cost of the IT implementation.
This includes paying for any additional EHR data feeds if necessary.