DTC marketing has trained consumers to expect personalized data-driven marketing based upon their expressed wants and needs. To date, healthcare is bad at this. We can help.
CRM, data-driven, nurturing, opt-in, patient acquisition, personalization
Health behavior change is a big part of health content marketing and patient nurturing. Are there ways to make health behavior messaging stick better?
Ah-ha moments, call to action, CTA, health behavior, HRA, nurturing, opt-in
Trying to figure out what makes a follow-up plan great can be stressful. With a little digging on our own, we were able to uncover some “best practice” email marketing techniques that are currently being used by some of our most successful clients.
cross-market, email, follow-up plan, nurturing, patient acquisition, Tips & Support
Follow-up with users who complete HRAs. They are uniquely invested, educated, and motivated.
Plus, you have their health stats, contact info, and permission to use that data to engage them.
call centers, CRM, CTA, email, follow-up plan, Integrations, marketing automation, Notifications, nurturing, re-targeting, segmentationOur powerful CRM integrations allow you to add HRA users directly into your CRM via real-time API integration or batch process via SFTP.
contact forms, CRM, Evariant, follow-up plan, Healthgrades, Influence Health, Integrations, nurturing, opt-in, segmentation, Tea LeavesThis article will help you to set up your Evariant® CRM integration. This is a real-time API integration and it can be configured within the Management Portal.
contact forms, CRM, data-driven, Evariant, follow-up plan, Integrations, nurturing, opt-inThis article will help you to set up your Tea Leaves CRM integration. This is a real-time API integration and it can be configured within the Management Portal. What You Need Contact information for your Tea Leaves Lead Specialist or Implementation Project Manager Your login username and password to the Management Portal Part 1: Request your […]
contact forms, CRM, follow-up plan, Integrations, nurturing, opt-in, Tea LeavesThis article will help you to set up your Influence Health CRM integration. If you have purchased both the Persuade and Predict products from Influence Health, this integration is a real-time API integration and it will be configured within the Management Portal. If you have only purchased the Predict product, contact our team to set […]
contact forms, CRM, follow-up plan, Influence Health, Integrations, nurturing, opt-in, patient acquisitionOur Follow-up Plan Wizard can help you plan how your organization can engage users after they’ve completed a Health Assessment.
Medicom Health has built a number of vendor integrations to provide a seamless and vendor-agnostic solution that works for most all of our clients.
call centers, CRM, CTA, email, follow-up plan, increase revenue, Integrations, marketing automation, Notifications, nurturing, patient acquisition, population health, re-targeting, segmentationIn four guided steps, the Follow-Up Wizard helps you build a customized follow-up plan to engage users once they complete a profiler. The Follow-Up wizard is available for each new profiler you purchase. Note: The Wizard won’t be available for any profilers for which you previously completed customization. Log into your Evalia Dashboard to view your profilers. For […]
CRM, email, follow-up plan, Integrations, marketing automation, Notifications, nurturing, personalization, physician resourcesPlease do not hesitate to contact us with questions, comments, requests, feedback, etc.
At their simplest, HRAs ask health related questions and apply algorithms to calculate results to stratify users into groups.
They often use clunky, lengthy annual HRAs to quickly gather self-reported health metrics and determine how much you might cost them over time. They are not typically designed to help the individual take concrete action.
We believe if you make it easy for users to educate and motivate themselves, they will willingly opt-in to your messaging.
