The Raw Data feature is a csv file of every data point saved from every user interaction from your HRAs. Filter it to create highly targeted lists.
Excel, lists, personalization, raw data, segmentation
Big data is a hot topic. Devices from wearables to smartphones keep track of personal health data 24/7, and all of that data can be funneled to physicians and hospitals. Like any advancement in technology, big data presents both benefits and challenges. Never before has there been so much insight into key audiences, including patients […]
analytics, big data, CRM, data, engagement, marketing, Precision marketing, segmentationPlease do not hesitate to contact us with questions, comments, requests, feedback, etc.
At their simplest, HRAs ask health related questions and apply algorithms to calculate results to stratify users into groups.
They often use clunky, lengthy annual HRAs to quickly gather self-reported health metrics and determine how much you might cost them over time. They are not typically designed to help the individual take concrete action.
We believe if you make it easy for users to educate and motivate themselves, they will willingly opt-in to your messaging.
